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TRENDING
July 18, 2024
Winsing Inks New Deal with Boomerang Thailand
Winsing Animation is thrilled to announce a new partnership with Boomerang Thailand this June, bringing Winsing’s flagship IP, GG Bond, to Thai audiences.
Thailand - Boomerang Thailand is a prominent TV channel
renowned for its high-quality children’s programming and extensive reach across
the country. With a strong reputation for delivering entertaining and
educational content, Boomerang Thailand is a strong partner in introducing GG
Bond into Thai.
As part of this
exciting collaboration, the GG Bond beloved series Dino Diary is
currently being localised and dubbed into Thai. This series will soon premiere
on the Boomerang Thailand Channel. In line with Winsing’s goal of expanding its
YouTube multi-language channels, a Thai-language YouTube channel for GG Bond is
also in development with Boomerang. This initiative aims to make GG Bond more
accessible to a broader audience in Thailand.
Pornpoj
Laohasukkasem, CEO of Boomerang Thailand, commented on the partnership, saying,
“We are excited to collaborate with Winsing Animation to bring the GG Bond
brand to Thailand. This partnership aligns with our commitment to providing
high-quality and engaging content for kids, and we believe GG Bond will be a
wonderful addition to our programming lineup and a promising hit among kids
shortly.”
This summer, GG Bond
will debut a mascot as its new IP through a series of local school tours organised
by Boomerang Thailand. These events allow children to meet GG Bond and
participate in exciting activities, generating enthusiastic responses and
fostering a strong connection with the new audience.
Expanding
internationally has been a key focus for Winsing. In addition to GG Bond,
another Winsing flagship children’s IP, GOGOBUS, has also launched a YouTube
channel in Thailand. Within just six months, the GOGOBUS channel has achieved
remarkable success, amassed 47 million views and demonstrated significant
engagement from Thai viewers.
During July and
August, Winsing will make significant moves in major industry events,
showcasing this year’s anticipated new shows, including the Chinese anime Shadows
of the Void, the neo-Chinese animated feature film Into the Mortal World,
the 2D non-dialogue slapstick short series MONGO, and new GG Bond and
GOGOBUS toy products. Key events include the Korea Character Licensing Fair
(KCLF) on July 18-19, the Children Baby Maternity Expo (CBME) in Shanghai on
July 17-19, and the Seoul BCWW on August 27-29. These events will further
deepen Winsing’s international presence and drive brand expansion.
