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Rewind Network’s HITS NOW Premieres on Astro

From 10th January 2024 onwards, the reputable HITS NOW channel will be accessible to Astro viewers on Channel 702. HITS NOW is the most recent inclusion to Astro's collection of Rewind Network's offerings, coupled with the current HITS and HITS MOVIES channels streaming on their service. By: Dylan Low

KUALA LUMPUR/SINGAPORE – Astro subscribers will receive a complimentary preview of HITS NOW from 10th January to 31st March 2024. This will allow viewers the opportunity to watch iconic shows like The 75th Primetime Emmy Awards, America's Got Talent: Fantasy Team and the latest season of American Idol. After the preview, HITS NOW can be purchased in the Variety and Entertainment packs at no additional cost to customers subscribed to these packs.

This collaborative effort of Astro and Rewind Networks is their latest move in their long partnership. Both parties have the same aim to offer high-value entertainment to Malaysian viewers and to enhance the Malaysian TV landscape. HITS NOW, known for its award-winning and popular programmes, has achieved a strong following since its premiere across multiple Asian territories in February 2023.

Astro’s Director of content Agnes Rozario claimed, “We are delighted to enhance our customers' entertainment options with high-quality shows, coming express from the US to HITS NOW. From reality talent competitions, dramas and comedies, entertaining talk shows and game shows, compelling crime and investigation series, HITS NOW offers the most talked-about shows from the US that customers will be able to watch anytime and anywhere. We are confident that the addition of HITS NOW on Astro will be a hit with our customers who now have the best of local shows, sports and movies.”

“We are beyond excited with the launch of HITS NOW on Astro,” stated Avi Himatsinghani, CEO of Rewind Networks. "We truly value our partnership with Astro, who have carried our channels from the earliest days. From iconic award shows like The Emmys to award-winning drama series, beloved talent shows, popular reality shows and innovative game shows – we are confident that HITS NOW will resonate strongly with Astro's viewers and become a go-to entertainment destination and channel of choice for their daily viewing.”

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